Tablet hands-on in New York after Tim Cook's keynote: products of rare power with which Apple still stretches on the competition
New York We knew almost everything but, as usual, both the devil and the genius are in the details. In this case, theiPad Pro 11 and 12.9 inches are truly something more It is again.
Let's start from the heart of the iPad Pro. The Apple tablet that has sold more than all the pc sector in the last year gains a super-powerful chip, the new A12X Bionic with new Neural Engine, buys an improved screen (11 inches for the small and shaped body to reduce the dimensions in the 12.9 inches), revised external keyboard, Apple Pencil new generation with double touch and wireless charging when it magnetically attaches to the iPad surface. The Home button disappears, the Facial recognition (both vertically and horizontally) and there are a lot of magnets to tie the various accessories differently, starting with the Apple Pencil itself.
In the demos, the power the first characteristic to jump to the eyes. These new iPads according to Apple are more powerful than 92% of PCs sold in the last year (the specific features will be seen). The online price, the surprise up to a certain point in the USB-C that allows you to connect the tablet to external 4K monitors, videos and cameras and also charge the iPhone, if needed. The pen rests on a magnetized side surface of the iPad and is recharged: it has a circular profile, apart from one side that appears beveled and flattened. In one fell swoop Apple has solved the problem of hooking or the risk that it rolls if left on the table; there is no longer a need for a cap to cover the Lightning socket (which disappears) because the charge takes place by induction, and increases the grip. The double tap to activate customizable functions (and the fact that it allows you to awaken the iPad Pro simply by placing the Pencil on it) are the icing on the cake.
We used both the iPad Pro 11 and 12.9, with the pen, trying augmented reality solutions, the new Adobe Photoshop (still in beta) and other programs. The cover with keyboard and hook renewed and even more similar for the quality of the keys to a traditional peripheral. The pen works very smoothly, indistinguishable or perhaps slightly better than today. The new all-screen surface (very small bezels) of the iPad makes the screen size of the iPad 10.5 more generous, which switches to 11 inches while maintaining the same dimensions, while allowing you to compress the fantastic 12.9-inch retina screen in a surface much smaller for the iPad Pro great (which is not so big now).
Three hot sensations: the first that iPad Pro 12.9 is the iPad to take, beyond the considerations on the price, for its earned and better portability. Then, these products really have power to sell: you can manage applications of all types with great ease. Finally, what in the past had been called a utopia, that is, using iOS and iPad as a single tool, instead of a PC or Mac, now really around the corner. It still depends on what needs to be done and how, but some activities have become much easier with iPad than with any other computer, while the more difficult ones (file management, writing long texts) are becoming more and more affordable.
The feeling of using these new iPads as in soliton cannot be defined in any other way thanmagic: Apple presents its news with attention to all details, even minimal. Even just the roundup of logos and variations used to entertain people at the opera house in Brooklyn, where Tim Cook's keynote was held, would suffice for an exhibition in a museum of modern art. And the display of the products, as well as the rehearsals of the journalists, take place in ways and in locations that have hitherto been unmatched by the competition. Which, as far as iPad Pro is concerned, is actually going down. So much so that Apple now aims at the low and medium range of PCs, while competitors try to play the card of dual modes or diversified and innovative devices, but certainly far from the form factor chosen by Apple.
From Chromebooks to Lenovo's new Yoga Books, passing through the thousand two + one variations of the Surface and the other convertible PCs on the market or super-big phones, there is no longer anyone who dares to challenge Apple with a product pure tablet in direct competition with the iPad. And these iPad Pro win too easily. The only Achilles heel: a price that makes us frown and selects the majority of users at the entrance. Maybe Apple should try to innovate here too, with some form of rental or financing that will ease the current economic weight.