Other confirmations: tomorrow Apple presents the advertising platform – Macitynet.it
In the press conference that will take place tomorrow in Cupertino, Apple could present the proprietary advertising platform for the mobile world. Of course, Apple has not released any anticipation, but some professionals who remain anonymous are virtually certain of the announcement on the way, sources deemed reliable by All Things Digital which reports its indiscretions.
The Apple event dedicated to the iPhone OS news scheduled for tomorrow: in this conference in which Cupertino has already invited the US specialized media, Apple could thus present for the first time to the world the proprietary advertising platform now expected for months. We would like to remind you that Apple's direct entry into the field of mobile advertising expected since the early days of 2010 when Cupertino formalized the purchase of the Quattro Wireless company, which specializes in mobile advertising.
Among the other more curious details reported by the indiscretions we mention the possible opening towards environments and developers of competing companies. According to the rumors in fact Cupertino but probably also Google will allow developers and apps of rival platforms to use proprietary advertising services, not only to increase turnover but also to avoid any type of problem by the Federal Trade Commission that currently is looking into Big G.'s purchase of AdMob