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Orange: no appearance for ranks in Poland

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Orange: no appearance for ranks in Poland logomacitynet1200wide 1

There was no actor paid to simulate queues in front of the Polish Orange stores that were about to launch iPhones. To deny the rumors circulated in recent days the mobile operator who had been the source of the same indiscretion. The recruitment of extras had been confirmed, at least so some news agencies reported, by a company spokesman.

'These are indiscretions – reads a document sent to the magazine specializing in advertising AdAge – which we do not confirm. The only thing that happened was that some Orange representatives joined the customers who were waiting in front of the shops to welcome them, share their enthusiasm and present the rates. " On the other hand, iPhone sales in Poland would be 'very high' and the operator declares himself 'happy' with the results.

The tam tam that reported fake marketing queues, born as mentioned by an agency launch, had been taken up by the world's leading newspapers as well as bounced from site to site in the blogosphere, as is often the case with iPhone . It could now be very difficult to deny the same relevance that the news had, certainly not entirely edifying for the image of Orange and the iPhone in Poland.

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