It would seem that this is Cupertino's intention, at least according to some of the rumors circulating on the Internet. Steve Jobs, in fact, would have bought two spaces – one in New York City in the SoHo district of Manhattan (one of the best and most famous areas for shopping in the Big Apple) and one in the Grove of Los Angeles (another high-level area ). The third, according to rumors, may be in Chicago, in an area still to be identified.
The common element of these new spaces that are on two floors and have an overall size equal to four times that of one of the current Apple Stores.
According to what can be deduced from the rumors circulating on the net, in fact, they would be "centers to show Apple technology to the fullest in the largest American cities, real Cupertinos outside Cupertino".
The appointment at the Macworld Expo in July in New York could be the occasion to launch at least one of the new stores (perhaps the one in New York), which would become real standard-bearers of the Cupertino house.
In addition, the hypothesis of the opening of the first Apple stores in Europe is becoming more and more concrete. Five months ago Pascal Cagni, responsible for Apple's Europe, announced it a little in the background. Now, it seems that Apple's work in this regard is in full swing. The same American manager of Apple stores, Kathie Calcidise, indirectly confirmed it to us.
A couple of things remain to be discovered, besides the opening date: will the first city be London or Paris? And then, will they be the usual, "small" Apple Stores? We doubt it given the characteristics of the retail situation of our continent. It could be new standard bearers of Apple's direct sales channel. (By Antonio Dini)