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Instagram chases Snapchat with Stories

Available from today, Instagram Stories allows you to create stories to share for 24 hours with your followers. A novelty very similar to that already introduced by Snapchat

Photo: blog.instagram.comPhoto:

With Instagram Stories you can combine up to 100 between images and videos to create a personalized story to share with your followers for 24 hours, without appearing in the feed or on your profile. You can add text, emojis, stickers and filters to stories, while comments and reactions will remain private. The release expected in the next few hours for all users on both devices iOS and Android.

Kevin Systrom, CEO and co-founder of Instagram, convinced that users will appreciate being able to share what they want in full freedom.

Lapp changes its face, showing at the top the avatars of the profiles we follow most frequently and when a one appears around one of them colored circle, it means a new story going on.

Instagram Stories has obvious similarities with Snapchat Live Stories and this means that the good idea is that Instagram, strong of the 500 million users, does not intend to recover ground from Snapchat which has 150 million of them.


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