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Apple Italy focuses on schools

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A cart with 14 ″ iBooks with Airport card, a 128-bit base station; an HP 1200 laser printer, Apple Remote Desktop (ARD), an optional Epson scanner, and here is iCart Mobile Classroom, Apple's latest solution for school.

The hardware and software bundle designed and reserved exclusively for the educational world, was presented yesterday by Apple Italy during a press conference that illustrated its characteristics.

'It is' says Apple', a true multimedia laboratory, which offers the school world unprecedented flexibility. The extreme portability of iBook computers, small and light, is combined with the freedom offered by the Airport solution which allows students to share a single connection to the Internet and school network simultaneously, with no need for cables. action 45 meters from the base '.

Among the advantages of the solution, the possibility of equipping an entire school with numerous connections to the network and the Internet, reducing the costs required for cabling.

The trolley intended for teachers can easily be used by multiple classes translates for the school into an optimization of the investment; teachers and students also have the opportunity to use their iBooks and the Internet connection in their classroom, but also in the library or wherever they want, with extreme flexibility.

The launch of iCart Mobile Classroom is part of a strategy aimed at conquering significant shares of the educational world on our market. 'Even in Europe, and in particular in Italy' says Apple – the goal is to achieve a significant market share in a sector where Apple has already distinguished itself with initiatives aimed at educational institutions and which have constituted significant examples of integration new technologies in educational programs and traditional teaching activities'.

In this context, the Mobile Classroom solution proposed by Apple takes on strategic significance.

'Recent analysis' claims Apple – indicate that Italy lags behind other countries in the use of the Internet in education at schools. Today we are able, through the Mobile Classroom, to offer a highly innovative and competitive solution that solves two problems in a single solution: on the one hand it reduces or simplifies technological obstacles such as cabling and networking, on the other it increases the workstations available of students through a mobile and complete wireless solution. The iCart Mobile Classroom solution will allow students to access the Internet or school network without moving from their desk or moving quietly from the library to the laboratory. '

ICart Mobile Classroom joins the opening, a few weeks ago, of Apple Store Education, Italy, of which Macity has already reported.

Remember that Apple Store Education allows teachers and students to purchase Apple Education products directly online with special discounts and, at the same time, allows schools and universities to identify the closest Apple retailers.

'The opening of the Apple Store Education,' says the Italian branch of Cupertino – is part of Apple's multi-channel strategy which, already for other markets, makes use of Authorized Resellers and the online Apple Store. An increasingly widespread distribution network, able to offer targeted solutions tailored to the needs and requests of the various reference markets. "

"Apple Store Education – comments Enzo Biagini, Apple's Southern Europe Regional Manager – represents a decisive step to further strengthen Apple's presence in the education sector also in Italy".