You listen to the concert and when you get home you can download free classical music from iTunes. Here is news promoted by Accademia Santa Cecilia, EMI and Apple on the sidelines of the concerts that the prestigious music institution holds in Rome.
"The excitement of the concert that continues even at home", this is the name of the initiative, from today 6 March and until 25 May, provides for the delivery of a free card to all spectators, containing a specific numerical code. With the card, once you get home, you can download 5 songs selected by EMI Classics for free on the iTunes Store, and linked to the repertoire of the concert you attended. A unique opportunity, underline the promoters, which allows fans to relive the most intense moments and instants experienced during the concert, directly on their multimedia player, or within their own home.
As Repubblica explains, we are not facing an absolute novelty; Royal Albert Hall and Dortmumd's Opera Haus had offered free iTunes songs while the Teatro alla Scala in Milan gave as a tribute a piece taken from The Marriage of Figaro of '56, but the one promoted in these days probably the largest and most complex initiative among those that in Europe (in the US there are several similar promotions) aim to connect classical music to a modern instrument and very popular among young people such as iTunes.
For more information on this opportunity offered by the collaboration between the National Academy of Santa Cecilia, iTunes and EMI, please refer to the official online page.
(Edited by Giordano Araldi)