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Apple, triumph in the cataclysm?

Apple, triumph in the cataclysm? logomacitynet1200wide 1

The concerns of the IT world, and in particular that of computers, which are facing a dark and uncertain horizon, for Apple could turn into a success factor. Wired says that he certainly addresses the topic in an article published yesterday. The key to everything would lie in the reasons for the IT crisis. β€œThose who sell computers – says Wired – try to make money by selling identical systems, equipped with power that nobody needs. Under these conditions, with a base that is not faithful to the brand, the only solution to attract customers is to cut prices. " In this horizon there is one exception: Apple. "People want Apple because Apple – says Roger Kay, an IDC analyst – while nobody cares to have Dell because Dell". In addition, Apple is expanding right now, conquering new spaces such as direct sales to the public, in a moment while the rest of the competition is losing ground. "Apple has long bet that computers are bought for design and ease of use, instead of power – says Wired -; Jobs has bet on the digital hub strategy, placing the Mac at the center of a system that connects and makes available to the home user a series of accessories such as cameras, DVDs, cameras, they do something more than just a tool for office. And the higher cost of Mac machines may not even be a problem. The merger between Compaq and HP will lead to a rise in prices or, if nothing else, to a stabilization "

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