?On several occasions Adobe has affirmed its support for Apple's new operating system (of which, I am the first, I am a deep admirer) declaring that future versions of the software we produce would have been duly charred.
However, the sudden release of native versions for MacOSX triggered a sort of fear towards users that the relationship between Adobe and Apple had somehow cracked, or even that Adobe had no particular interest in supporting the Apple's new operating system.
None of this. The reasons why Apple users have not yet seen carbonized versions of Adobe products are manifold, and, in my opinion, entirely reasonable and understandable.
Let's try to consider some of them: – Carbonize a product not a joke, as in a broader sense not write an application for an operating system such as MacOSX which, by its nature, is completely different from MacOS 9. In light of this it is unthinkable to see carbonized products in quick times.
– Since from the beginning we have declared to give support to the new operating system by charring the new releases of our products, and not the current versions, the release times are necessarily longer, since it is necessary to support the development activity also porting to the new operating system.
– Adobe strongly committed to producing high quality software, for which it is committed to placing on the market products that are as stable, reliable, performing and satisfying as possible for our users. The premature release of applications not duly subject to quality control, motivated by the mere haste to put a product on the market, would risk seriously compromising the image of both brands and the trust of our customers. – Adobe, differently from other companies, considering localized platforms and products, produces something like over 300 different applications. It goes without saying that aligning this incredible amount of software with a new and revolutionary operating system cannot be an operation of little time, and not even of little effort.
– It is impossible for us to openly show the carbonization status of our products, because it would inevitably also imply showing their new characteristics, and this would go against any market strategy, the same strategies for which Jobs prevents it from leaking any information on new products before their announcement official for its part. Which software house has so far shown beta of carbonized products if not at the time of their official announcement?
– So what about Quark, who even declares that the future version of XPress is NOT supported by MacOSX?
?Beyond these objective considerations, I allow myself to make some completely personal reflections. I follow the Apple platform closely from its origins, and I certainly am not afraid of being contradicted in stating that Mac OS X is the most important step that Apple has taken since the release of the first Macintosh 128k. Considering the extent and complexity of this evolution, it is completely unthinkable that the success of this new technology could take place too quickly. Everyone will remember very well how long we had to wait to see native versions of applications at the time when the first Mac equipped with PPC processor came out: it took at least a year, before it could fully benefit from the characteristics of the new hardware architecture, and the thing at the time it was greatly facilitated thanks to the excellent hardware emulation that the PPC processor did for applications compiled for the old Motorola 680 × 0! How long did it take to see MacOS7 and 8 "Savvy" applications? Well, if we think about all this, and if we relate these changes to the revolution that represents MacOSX in systematic terms, I would say that the case of allowing developers to do their work in the times and ways that are possible, since no one between they have the magic wand to transform a software from one platform to another, at least not in shorter times than has happened in the past. I fully understand the "hunger" you have to see our charred applications, because the same that I feel, however, just have a little patience, because Adobe is working hard to satisfy this need so widespread among the community of Apple users, and Jobs' now imminent Keynote will give you tangible confirmation …
Alberto Comper Channel Sales Account Manager Adobe Systems Italia Srl