contador Saltar al contenido

Safari on PC and the third browser war

What is the reason for this offensive by Apple to the world of browsers, complete with a version of Safari available for the PC market? Why, then, bring your own Safari and not, for example, iChat on a PC? Let's quickly see what is going on in this Third browser war, after the first Netscape / Internet Explorer conflict and the second Internet Explorer / Firefox with this unpublished Safari / rest of the world.

The first point to understand what Steve Jobs wants to achieve by bringing Safari on a PC. Two things, it must be said. The first: increase the number of copies of Safari used in the world. Why? This is a particular moment, with Internet Explorer weak and falling compared to Firefox. Safari is growing but so far it cannot grow more than MacOs X, which in any case at 5% and no more than the market. Having many copies of Safari in circulation means that website usage statistics will measure an increasing number of "electronic fingerprints" of the Apple browser on sites all over the world, stimulating webmasters to make sites compatible also for the Apple browser. It will benefit not only MacOs X but also iPhone, which uses exactly the same browser. And iPhone developers on PCs who will be able to use the same browser to test part of their applications will also benefit.

The second point to understand that PC users will begin to have a better experience starting from their PC and then gradually up to the browser of their iPhone. From this point of view, it will be similar to iTunes-iPod, both available in the PC world. In addition, you can also expect that to use iPhone on a PC you still need to have Safari installed. And remember that iTunes is downloaded faster than Firefox (500 thousand copies per day against 100 thousand of the latter). With iTunes comes QuickTime and now Safari will also arrive.

Finally, it must be said that, even if Mac users have long been accustomed to the use of Safari (and its limits, which fortunately have decreased since the beta of Safari 3), those PCs do not. And immediately those who work for Firefox – like Mike Schroepfer – understood the most important data. Welcome back competition in PC environment. It is a matter of putting the browser back in the spotlight and understanding that in the future of information technology these technologies – thanks to the web again so prominent – will probably have an increasingly important role. And what are to be torn down are basically monopolies.