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PayPal plans to bring the shopping experience on Augmented Reality Smart glasses

enero 3, 2020

Recently, PayPal participated in an expansion marathon, launching its payment service in India and adding support for the online payment service in Samsung Pay and Facebook Messenger, allowing users to send and receive money on the app. After consolidating its position as the leading global online payment service and making forays into third-party apps and services, the company has now set its sights on another domain, for example smart glasses.

PayPal recently extended patent rights for a technology that could allow users who wear smart AR glasses to shop and make payments for goods by creating a virtual vision of the experience. Entitled "Visualization of Augmented Reality of Product Entries", the application filed with the United States Patent and Trademark Office (USPTO) describes a technology that creates an augmented view of the reality of an object, along with other relevant details of the product, material. associated promotional, shopping instructions and payment information, among others.

Image courtesy: USPTO

In addition to generating a vision of the augmented reality of products, the technology will also provide recommendations and direct users to an online shopping portal if they select one of the recommended items. The most obvious implementation of this technology would be in retail stores, where users who wear smart AR glasses will be able to view the complete product profile of an object in their opinion, complete with payment information and recommendations below.

"Individual and grouped listings may include details such as the title of an item offered for sale, a description of the item, a price of the item, one or more pictures of the item, a geographic location of the seller or item, payment and shipping options, and a return policy ", the PayPal patent application reads.

In addition to the traditional shopping experience, PayPal technology will also help a number of other activities such as offering bids for an object at auction, creating a virtual store, etc. However, the company has yet to confirm or provide official information on its futuristic technology.

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