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Fashion: the first brand on the Web is Gucci

Milan has experienced its 7 magical days of golden week: the fashion week closes and has brought ideas, business and even a sea of ??data to Milan. comScore took the opportunity to measure the online growth of important Italian fashion brands. In particular, research focused on audience growth (…)

Milan has experienced its 7 magical days of golden week: the fashion week closes and has brought ideas, business and even a sea of ??data to Milan. comScore took the opportunity to measure the online growth of important Italian fashion brands. In particular, the research focused on the growth of online audiences from PCs of 3 of the most important Italian fashion brands, namely Gucci, Dolce & Gabbana and Prada and comScore found that in this last year, all three brands recorded high growth in Italy.Dolce Gabbana.it won the most important growth for unique visitors in the last year (equal to 138%), reaching 61,000 unique visitors in July 2013. Prada. com stands second in terms of growth with a 99% increase and an audience of 40,000 unique users in July 2013. Gucci.com ranks first in terms of audience size, which counts 112,000 unique visitors in July 2013 and one 83% growth compared to the same month last year

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