If the popularity of iTunes and iPods is declining, as some claim, Internet surfers must also be convinced of this. The people of the network, a more than reliable thermometer of what makes news and of what on the crest of a planetary scale seems to think otherwise.
The data for the month of July, in fact, present an Apple site in full health, with figures in a decidedly upward trend compared to the averages of the previous months as well as in absolute terms.
According to data released last night by Media Metrix, a company specializing in the evaluation of Internet traffic, iTunes grew by 13% compared to June, collecting something like 5.4 million unique visitors. If the online music store travels at a very significant rate of growth, the Apple site is certainly not worse. Thanks to the novelties of the past weeks but also, there are few doubts, on the tow of the iPod, www.apple.com is placed in the 32 place in the most visited sites of the network, first of all the computer manufacturers, in front of Dell (44) which also entirely bases its activity on online sales, and Sony (which is a giant with a thousand activities).