LinkedIn Website Demographics available for free to all users of the platform, to find out which professionals visit your site
LinkedIn launches Website Demographics,now available for free to all users of the platform. The new completely free analysis tool that allows users to find out which categories of professionals are visiting their website, offers the possibility of developing in a better and more targeted way its marketing strategy towards a certain segment of visitors, as well as facilitating users in developing a more precise targeting and creating ad hoc content for their campaigns.
Also with the use of LinkedIn Website Demographics there will also be the possibility of cto know the real impact of a marketing campaign, going to view the traffic generated on your site by the previously identified audience segment.
LinkedIn Website Demographics allows you to filter the audience of your website in 8 different professional categories, including:
- Job title
- Job seniority
- Job function
- Company size