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Print in the clouds

Printing, the cloud, the channel. A revolution is also investing one of the historic pillars of IT. Interview with Bruna Bottesi from HP.

Print in the clouds from Digitalic on Vimeo.

Printing, the cloud, the channel … An epochal revolution is also investing one of the historic pillars of the technological world. The print market is entering the era of services and printing from any device and anywhere. A profound turning point that directly calls into question the indirect channel operators. In this exclusive interview, Bruna Bottesi Vice President & General Manager of the HP Imaging & Printing Group division, points the way to seize the best business opportunities in this strategic phase

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