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The Polaroid is back! With a compact

The brand that invented instant photography, which made entire generations dream of that little miracle of taking and seeing photos immediately, back and hoping to conquer its space in the era of digital photography and social networks. There is no doubt that Polaroid is a very popular brand, after all (…)

The brand that invented instant photography, which made entire generations dream of that little miracle of taking and seeing photos immediately, back and hoping to conquer its space in the era of digital photography and social networks. That Polaroid is a very brand loved there is no doubt, after all the design of Instagram (the most successful photo-social network) inspired by this brand. From August (at least in the USA) a Polaroid digital camera model will be available which, of course, immediately prints the photo. This is the Polaroid Z2300, a compact 10 Megapixel camera, and an integrated printer that produces photos of the size of 5 x 7.6 cm: slightly larger than a business card, but it does not matter. What counts is the fascination of printing Polaroids immediately. That's because the photos reproduce those unique colors of old snapshots. Even the price positioning for this compact: 160 $ ??in America. BUT who will probably buy it for its reto design, with that unmistakable rainbow and the red button for taking pictures. The Zink Zero Ink printing technology. No inks are used, but a thermal process that activates the colored crystals inserted in the special Zink Paper. The cost of printing paper is $ 14 for a pack of 30 photos.

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