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Spritz, streaming reading is super fast

noviembre 20, 2019

A US startup promises to solve the problem of the readability of texts even on smaller devices. that's how

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<p>Who replaces the font, who enlarges it, who increases the spacing between the lines and between the letters. In a world where <strong>more and more texts are used on a screen</strong> – and less and less on a sheet of paper – the hunt for the formula for perfect readability became fierce. for this reason, in recent months, several online publications (take, for example, The Verge and New Republic or Wired itself) have changed their graphic layout <strong>favoring white spaces and large characters</strong>, making the text easier to use even on a smartphone screen.</p><div class=

Stop everyone, for: what if the whole approach was wrong? The founders of Spritz, the streaming test interface founded in Boston by Frank Waldman (CEO) and Maik Maurer (CTO). Spritz, launched a few weeks ago, promises to revolutionize reading and modern communication: "Much of a text's consumption time lies in the movements that the eye must make to move from one word to another and from one sentence to another", it reads on the official website of the startup. “In addition, traditional reading brings so much physical space. We solve both these problems ".

Such as? Spritz replaces the traditional page with a small box called Redicle, containing a maximum of 13 characters, within which the text flows before the eyes of the reader, word after word The red character in the center, on which the reader must keep his eye pointed, indicates the exact balance point between the letters.

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<p>According to Waldman and Maurer, the t<i>est streaming</i>it allows the human eye to relax while reading, avoiding strenuous movements to cover the holes present in an article, a post, or a book. <strong>The text moves in place of our pupil</strong> and it does so at the speed we want: at the moment we can choose between 250, 300, 350, 500 or 1000 words per minute. An example:</p>
<p><strong>250 words per minute:</strong></p>
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350 words per minute:

500 words per minute:

spritzer it deconstructs the entire concept of the page, promising to solve the problem of readability, in particular when the areas available for reading are smaller. According to programmers, Spritz's prolonged use will also allow us to increase speed with which we read the texts, improving at the same time our level of attention on the content we are leafing through, thanks also to a specially designed font. The challenge now is to extend its application to all the digital textual elements we use – email, text messages, captions, social networks – but also to different devices, such as smartphones, smartwatches, e-readers and so on.

Spritz technology not open source, and for now available in a limited number of languages: English, Spanish, French, German, Russian and Korean. In fact, each language requires customization of some of the algorithms used by the system. According to the founders, the Redicle (the box where the text flows) would have "a good impact" even on dyslexic readers, while in the long run there would be no consequences for the eyes (atrophy for little movement). If the time to say goodbye to the pages, be they paper or digital, has really arrived, still too early to say. With Spritz, however, the future becomes a little less hypothetical.

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