The most complete 2018 social network statistics, updated to March 2018. The spread of social media is increasing, the number of Facebook users is growing in Italy, Instagram users reach 813 million, 16 million in Italy, half are Italian Twitter users.
The 2018 social network statistics updated to March 2018 show one social network dissemination which shows no sign of stopping either due to the number of Facebook users in Italy, n for that of the Twitter users, n su Intagram: social media in Italy is growing despite the privacy scandals and the many doubts about security and even more growing in the world: here you find practically all the data, all numbers of social media.
The social network statistics for 2018 that emerge from the latest report by We Are Social and Hootsuite show that the dissemination of social media on the rise, the number of people around the world who use social media has grown by over 100 million in the first three monthsi of 2018, reaching almost 3.3 billion by the end of March 2018, an increase of 13%. The 2018 Italian social network statistics say that social media users in Italy they grew up of 10% reaching in March 2018 the 34 million of users with a penetration of 57%: in practice 57% of the Italian population of 59.55 million inhabitants actively present on social media.
Social Media in Italy
According to the 2018 social network statistics the most used social media in Italy Youtube used by 62% of social media users in Italy, Facebook follows with 60%, WhatsApp with 59%, Facebook Messenger with 39%, Instagram at 33%, Google+ 25%, Twitter at 23%. These are the data that emerge from a survey, the data relating to the diffusion of social media in Italy as stated by users, may therefore differ from the objective data of the 2018 social media statistics.
Number of Facebook users in Italy
According to the Digital 2018 research, among the most accurate of the 2018 social network statistics, in number of Facebook users in Italy of 34 million in 2018, with a 10% increase compared to the 2017 figures. 88% of Facebook Italia users access the social network through mobile devices. Regarding the demographic composition of users, 48% are women and 52% are men.
The age group represented the most aged between 25 and 35 with 23% of users, closely followed by users aged between 35 and 45 (22%). So people between 25 and 45 represent 46% of the entire base. The age bracket does not include that of teenagers aged 13 to 17 who are only 4% of facebook users in Italy.
Statistics Social Network 2018 Italy Facebook- Age groups
Facebook Italia 2018 users divided by face d'et – Source: Digital in 2018
Users Facebook Italy 2018
TheFacebook users in Italythey are 34 million in 2018, and they are very active especially on video that the type of content that collects greater engagement (7.69%), follow the photos with 4.63% and immediately after the links published by the Facebook pages. But which are the most popular Facebook pages with the most fans? Here she is Rankingof the Facebook pages based on 2018 social network statistics released by the Digital report in 2018.
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2018 Facebook statistics: most followed pages, Digital Source in 2018
Instagram Italia 2018 users
The Instagram users in Italy I'm 16 million in 2018, this number represents 27% of the entire national population. 51% of the Instagram users in Italy, women, while 49% are men.
Instagram statistics 2018
The 2018 social network statistics say that Instagram looks set to become the next member of that billion dollar club (of users, of course), although it probably won't reach that milestone in the coming months.
The platform owned by Facebook has reached 813 million users at the global level of users at the end of March 2018, with an increase of over 35% compared to the same period last year.
It is worth noting that the user base of Instagram is predominantly female (albeit slightly), in contrast to the male domain in both Facebook and Twitter users. Instagram also has one youngest user base compared to these other social platforms, with the average age of users of Instagram between 27 and 28.
Over the past 3 months, India has experienced the fastest growth in Instagram users, with 7 million new users registering 13% growth since the beginning of 2018.
Germany has seen an equally rapid growth, but the United States has nevertheless managed to add the largest number of new users, despite being already the first country of the platform.
Instagram 2018 users: the most followed
Selena Gomez the remainsInstagram user with more followers, the most popular Instagram account after the Instagram account itself.
With 135 million followers, Selena's Instagram account now has 11% more "fans" than the main Facebook page, that of Cristiano Ronaldo, suggesting that Instagram users feel more comfortable following the celebrities. It is worth noting that two consumer brands, National Geographic and Nike, both appear on the list of 20 most followed accounts on Instagram. You can discover the 30 most popular Instagram profiles here.
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2018 social network statistics, Digital source in 2018
Twitter users Italy 2018
According to various statistics on social networks are 9 million active Twitter users in Italy on an annual basisconsideringalso the connected services, less than a third compared to those of Facebook and about half those of Instagram, the figure for not reported in the Digital research in 2018, but inferred from other sources.
The first thing to note is that Twitter users in 2018 are more likely to be men; the women represent less than 43% of the platform's total active user base.
The Twitter users I'm generally older of those on Facebook and Instagram, with more than half of all Twitter users over the age of 30. The platform actually has 40 percent more users over the age of 35 than users under the age of 25.
Twitter users 2018
Overall, the growth of Twitter users has slowed in recent months, but has nevertheless reached 5% annual growth in the 12 months until the end of March. The latest data suggests that that platform now has more than 50 million users in the Land of the Rising Sun, compared to 45 million in October 2017. It means that Twitter penetration stands at an impressive 40 percent in Japan.
Globally, it is interesting to note that iOS users are more active on Twitter than Android users, in stark contrast to Facebook, where 70% of global users access the platform via an Android device
Although the number of Twitter users is lower than on Facebook and Instagram, three profiles have managed to collect more 100 million followers on the platform: Katy Perry (109 million followers), Justin Bieber (106 million followers) e Barack Obama (102 million followers).
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Social network statistics 2018: the most followed profiles on Twitter, Digital source in 2018 – March
Despite growing concerns about the amount of data collected by social media companies, the latest figures show that social media growth is accelerating. 390 million new users have signed up on a social platform in the twelve months prior to the end of March and this is a growth rate of 8% higher than the growth trend for the same period three months ago.
These trends indicate that over one million people still sign up for social media for the first time every day, or about 12.4 new users per second.
In the first quarter of 2018 the number of Internet users increased by 276 million between January and March, reaching a total of ,, 087 billion by the end of the quarter. More than 5 billion peopleand all over the world now use a mobile phone, with about 6 out of 10 of these users who own a smartphone.
The numbers show that mobile device users grew by around 2% in the 12 months before March, but GSMA Intelligence recalibrated the data set in February, so the actual growth data could be even higher.
Meanwhile, mobile devices continue to grow their share of social media usage, with 389 million people accessing social media via mobile for the first time in the first quarter.
This 14% increase brings the number of social users up mobile well beyond the threshold of 3 billion, with a total of 3.087 billion at the beginning of the second quarter.